Job Listing

Public Relations & Social Media Specialist

Description:
Essential Duties and Responsibilities: - Draft and distribute press releases, media alerts, and social media collateral to support the public relations efforts of BGEA - Pitch stories about BGEA to international, national, and local media in order to generate media placements. - Pitch & coordinate interviews for BGEA spokespeople, obtaining any necessary approvals in advance - Develop and provide talking points and conduct interview (or public speaking) prep sessions (mock interview, wardrobe expectations, etc.) with approved spokespeople in advance of interviews - Assist with on-site media areas and interview requests at BGEA events - Create and provide appropriate materials for specific media events and media requests - Identify newsworthy trends and story angles to enhance the team’s efforts to reach both existing and new audiences - Continually develop, cultivate, and maintain relationships with local, regional, national, community groups and trade media - Monitor media mentions, work to expediently correct factual inaccuracies in media coverage, and provide relevant news and updates to leadership - Keep apprised of trends and advances in the PR profession, technology, and social media to maintain high standards of excellence in our outward-facing work product - Implement media strategies and communications tactics for promotion of BGEA and its various ministry efforts and events - Manage and maintain BGEA social media accounts to establish and cultivate a consistent public image and increase public engagement with the ministry - When requested, develop, propose, and implement communications content plans that reflect and promote the goals and mission of the BGEA - Develop and post original content for ministry social media accounts and BGEA’s website, as requested - Frequently provide updates directly to social media platforms, internal BGEA contacts, and/or the media during breaking news events - Monitor and moderate comments on social media platforms - Work with internal video producers, photographers and creative services to obtain coordinated content - Consistently review online analytics to evaluate and make adjustments to content tactics and scheduling - Proactively respond to media inquiries, utilizing the Media Inbox in Outlook - Maintain departmental press materials and records - Develop and maintain departmental media lists - Serve as a backup spokesperson for BGEA when necessary - Travel to BGEA events and Rapid Response Team Chaplain deployments is required Marginal Duties and Responsibilities: - Research for backgrounders, talking points, grant proposals, or BGEA programs or presentations - Research topical statements by Mr. Graham, Franklin Graham, and Will Graham for use in responding to media requests - Coordinates work with the various other BGEA departments - Other duties as assigned Reporting Relationships: - Reports to the Director, Advertising & Public Relations - Works closely with PR/Media colleagues and the Social Media team - Coordinates with other ministry area employees as assigned

Qualifications:
Skills and Knowledge: - Bachelor’s degree in journalism, communications, or related field required - Minimum of 2 years of experience in public relations, marketing or communications preferred - Ability to communicate verbally and in written form with staff of all levels of the association - Excellent journalistic and business writing skills - Thorough knowledge of AP Style preferred - Capacity for strategy development, critical thinking and creativity in storytelling - Experience with and the ability to develop relationships with media outlets - A thorough understanding of social media platforms such as Facebook, IG, X, and Pinterest - Experience with public speaking with the ability to speak clearly and confidently in order to represent the ministry well - Ability to relate to people well, being approachable, as well as have the ability to manage administrative tasks as well simultaneously - Experience with or capacity to acquire a thorough understanding of Microsoft Office Suite, with particular strength in Word, Excel and Outlook Physical/Mental Demands: - Ability to maintain confidentiality - Ability to convey a positive and professional image to the media and public - Must exhibit active listening skills, able to accurately answer inquiries associated with the ministry - Ability to problem solve, making fair and sound judgements with tact, finding necessary solutions when problems arise - Reflect a servant’s heart with a strong desire to serve others - Ability to work independently and as part of a team while demonstrating flexibility when priorities change - Capacity to prioritize work and manage multiple projects in a high-paced environment Working Conditions: - This is not a remote position - Work is typically performed in a conventional office environment - Extensive domestic travel required - Occasional international travel may be possible - Willingness and flexibility to work odd hours as needed

To Apply:
Please visit BGEA Job Board at: https://careers.bgea.org/psc/CAREERS/EMPLOYEE/HRMS/c/HRS_HRAM_FL.HRS_CG_SEARCH_FL.GBL?Page=HRS_APP_SCHJOB_FL&Action=U Fill out application

View All Jobs